IP Spotlight provides news and practice tips relating to the legal and business aspects of intellectual property and other intangible assets. Topics include licensing, due diligence, acquisition, compliance and risk management associated with patents, trademarks, copyrights and trade secrets. IP Spotlight is published by Jim Singer of Fox Rothschild LLP.
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This story illustrates the tenuousness of trade secret IP rights. Although some are starting to view trade secret protection as a viable alternative to patent protection, trade secrets are much more vulnerable — and, once the cat is out of the bag, there is often little recourse for redressing that loss of secrecy. On the other hand, some might say that 40 years (of trade secret protection for Coke) is a pretty good run.