The Intangible Asset Finance Society’s annual meeting is scheduled for September 6-9 in upstate New York. This year’s meeting topic is Reputational Perils: The Intangible Value of Safe, Secure and Ethical Supply Chains.
Anyone responsible for building and protecting a brand will agree that a single adverse event can destroy corporate goodwill and devalue the brand. Supply chain managers and intellectual property professionals must work hand in hand to ensure that a company’s supply chain does not put a business at risk.
The conference will explore best practices for supply chain management, with a focus on reducing the risk of damage to business reputation caused by supply chain problems. Complete details about the conference are available here.